Search engine optimization (SEO) is maybe the most accesible, though certainly one of the most powerful forms of internet marketing. When utilized properly, it can mean the different between being #1 and being #100. Easy enough that anyone can do it, but complicated enough that it can bring down your whole site if done wrong. Search engine optimization is the process by which sites are manipulated in such a way that the search engines, such as Google, Bing and Yahoo!, will rank them higher than millions of potential competitors. Higher rankings usually lead to higher traffic, and in turn, more conversions. Many people think that once an SEO has been engaged to work on their site, the results will be immediate. However, in many cases search engine optimization is a process that will not show significant results for 9 months or more.
An SEO project goes through phases, and most of the time, the phase it moves into is dependant upon the results of the work done in the previous phase. But they all start out very similarly. When a project is started, an analysis of the site is done. This will tell you what you will likely need done, both short and long term. This analysis looks at all aspects of your site. The code is reviewed to make sure what is already there is done properly. Any possible technical issues (servers, IP issues, etc) are addressed. Links, both internal and external, are examined. And finally, the content of the site is reviewed to make sure it's appropriate the site, has proper keyword usage and enough volume for the size of the site. All aspects of the site review will be document and delivered for your review before the project proceeds.
Once these areas have been reviewed, Small Biz Web Exposure will develop a plan to improve your site by making improvements where the site is deficient. All areas of the site are worked on to ensure that the site has the best chance for improvement in rankings, traffic and linking.
Services:
SEO Summary Review:
- Comprehensive Review of your site
- Basic Keyword Research
- Competitive Review (where applicable)
- Documentation of all issues
- Delivery and review of Report.
SEO Lite Project:
- Includes everything from the SEO Summary Report
- 10 hours per month consulting time, for 2 months after delivery of the Report.
Full SEO Project:
- Includes everything from the SEO Summary Report
- 10 hours per month consulting time each month after delivery of the Report.
Custom SEO projects can be designed to fit your needs. We will tailor each project to your needs and to fit your budget. If you get a quote somewhere else, contact Small Biz Web Exposure and we will do what we can to beat it, AND give you a better project.
Or Contact Small Biz Web Exposure at:
PO Box 1422
Simi Valley, CA 93062
805.210.6424
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